LOMA DESIGNWerbeagentur

München · 80331

Branding agency Germany
München

Expensive in rent and in cost per click. For smaller budgets precision beats reach.

Munich is expensive in rent and expensive in cost per click. For a smaller budget that means precision beats reach — a narrow set of search terms with pages that actually answer them, rather than broad campaigns that burn through a month in a week. We say so before a campaign starts, not after.

The market here

The market here

Expensive in rent and in cost per click. For smaller budgets precision beats reach.

80331rund 1,5 Mio.3,5 Std. Fahrt

Distance and meetings

We are based in Dudenhofen near Speyer. Meetings by video call, on-site visits by arrangement.

You are entering the German market and want a brand that is taken seriously rather than treated as an import.

What clients ask here

What clients ask here

Can we keep our existing logo?

Usually yes. We check legibility at small sizes, trademark conflicts in Germany and whether the colours survive German print standards — and adapt rather than replace.

Is a trademark search included?

We run a preliminary search in the German and EU registers and tell you what we find. A binding assessment belongs to a trademark attorney, and we say so.

What about tone of voice?

This is where most market entries fail. German business language is more direct and more reserved than English marketing copy. We write guidelines your team can actually follow.

What do we get at the end?

Vector files, colour values for screen and print, type scale, spacing rules and ready-made templates for quote, invoice, presentation and social posts.

How it runs

How it runs

01

Audit

Current brand, market position, competitors, trademark situation.

02

System

Logo, colour, type, spacing, imagery — decided, not collected.

03

Voice

German tone of voice with examples of what to write and what to avoid.

04

Rollout

Templates, handbook, handover of all source files.

Branding agency Germany · München

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